Jacob Reed: Assistant Athletic Director for Sport Science – Texas A&M University

Jacob Reed is the Assistant Athletic Director for Sport Science at Texas A&M University. In this role, he oversees the athletic department’s sports science initiatives, including strength and conditioning, nutrition, and injury prevention.

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Jacob Reed is the Assistant Athletic Director for Sport Science at Texas A&M University. He oversees the applied sport science support staff and services for all Texas A&M student-athletes. His responsibilities include, but are not limited to, developing and implementing sport science initiatives and research projects aimed at optimizing student-athlete health, safety, wellness, and performance.

Reed received his doctorate in Sport Physiology from the University of Houston in 2009. He is a Certified Strength and Conditioning Specialist (CSCS) through the National Strength and Conditioning Association (NSCA) and a Registered Strength and Conditioning Coach (RSCC) through the Collegiate Strength and Conditioning Coaches Association (CSCCa). He is also a certified High Performance Specialist (HPS) through USA Track & Field (USATF).

Who is Jacob Reed?

Jacob Reed is the assistant athletic director for sport science at Texas A&M University. He is responsible for the overall health and well-being of the student-athletes. He also oversees the sports medicine staff and the athletic training staff.

His early life

Jacob Reed was born in Bryan, Texas, in 1974. He grew up in a family of six kids, four boys and two girls. His father was a high school football coach, and his mother was a school teacher. Jacob played football, basketball, and baseball in high school. He went on to play football at Tyler Junior College for two years before transferring to the University of Houston, where he graduated with a degree in kinesiology.

His education

Mr. Reed received his Masters of Education in Sport and Human Performance with a concentration in Sport Psychology from the University of North Carolina at Greensboro in 2005. He completed his Bachelors of Science in Kinesiology at the University of Georgia in 2003.

What does he do as the Assistant Athletic Director for Sport Science?

In his role as the Assistant Athletic Director for Sport Science, Jacob Reed helps to protect the health and well-being of athletes while also working to enhance their performance. He does this by overseeing the development and implementation of science-based programs and services related to nutrition, physiology, biomechanics, and psychology.

His responsibilities

As the assistant athletic director for sport science, Jacob Reed is responsible for promoting student-athlete well-being and enhancing performance through the use of sport science technologies and evidence-based practices. He provides leadership and oversight for the sport science staff, which includes working with the head strength and conditioning coach to develop and implement training programs, as well as working with the head athletic trainer on injury prevention and rehabilitation. In addition, he serves as a resource to the coaching staff on the use of sport science technologies and evidence-based practices.

His research

Reed’s research focuses on cognitive science and sport performance. His most recent book, “The Psychology of Performance in Sports: Research-Based Strategies for Peak Performance” was published in 2017.

What are some of his notable achievements?

Dr. Reed has worked in the sport science field for over 20 years. In that time, he has made significant contributions to the field through his research, teaching, and service. He has authored or co-authored over 60 peer-reviewed journal articles and book chapters. His research has been funded by the National Institutes of Health, the National Science Foundation, and several private foundations. Dr. Reed has also been an invited speaker at numerous national and international conferences.

His awards

Reed has been the recipient of many awards throughout his career, including:
-The 2006 Young Investigator Award from the American College of Sports Medicine
-The 2006 National Strength and Conditioning Association’s (NSCA) Coach of the Year Award
-The 2007 NSCA Texas coach of the year
-The 2008 Southland Conference Men’s Basketball Coach of the Year

His publications

Jacob Reed has authored over 50 peer-reviewed scientific articles that cover topics such as the role of mindset in optimizing performance, performance analysis, motion analysis, and skill acquisition. He has also co-authored a book on mental training for sport titled “The Zone Advantage”.


To conclude, Jacob Reed is a highly qualified individual for the position of assistant athletic director for sport science at Texas A&M University. He has a wealth of experience in the field of Sport Science, and he has also demonstrated his commitment to the development of student-athletes. Jacob Reed is a highly respected member of the Texas A&M community, and he would be an excellent addition to the athletics department.

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